ONE
Regional Australia Institute Regional Tourism Campaign Launched
"MOVE TO MORE" - just launched is the new brand campaign for Regional Australia developed by Regional Australia Institute (RAI). Check out the campaign reel and let us know what you think?
https://www.youtube.com/watch?v=RbPY43KbFmo&t=9s
TWO
Draft Destination Management Plan - now on public exhibition until Friday 23 April 2021
The draft DMP 2021 – 2026 provides eight (8) strategic directions with relevant strategies and actions to achieve the goal of that strategic direction.
Destination Management Plan Workshop - Wednesday 14 April 4-6pm - Glen Innes & District Services Club
Book your FREE ticket
Download documents & feedback form
THREE
Advertising Opportunity not to be missed!
Advertise your business in our new Visitor Guide and on the Glen Innes Highlands website
If you'd like to register your interest and be one of the first then contact Brianna! [email protected]
FOUR
Coming soon - 'Localis' Data with Actionable Insights
Localis is a location analytics company that uses the power of combining multiple datasets in the same platform to provide unparalleled insight, execution and measurement. See more information below.
Here's an opportunity for local tourism operators to see first-hand something their guests can do in the local area. Join the GLENRAC walk on country with Banbai Rangers team, National Parks and Wildlife Service rangers, and the scientists who are discovering the web of life at this intriguing wetland, on Saturday 26 February 2022.
GLENRAC is managing the five year National Landcare Program project there in partnership with the funding bodies - Australian Government and Northern Tablelands Local Land Services.
Uncover the web of life at this wonderous reserve, documented by David Waugh - Click here to watch the documentary.
Other than your google business listing, registering your tourism business or event in ATDW is essential.
ATDW is Australia’s National Tourism Database of 40,000 listings, divided into 11 categories.
State Government owned and funded, ATDW collect, quality assure, store and then distribute Australia’s digital travel information to over 250 distributors to use on their consumer websites and apps.
For tourism operators who are listed in the ATDW database, they offer cost effective, digital distribution and significant online exposure and Online distributors are presented with easy access to accurate, up-to-date, consumer relevant tourism content.
Glen Innes Highlands are a distributor which means that all events feed through and accommodation is next to go live! So to get onto the Glen Innes Highlands Events Calendar your event must be on ATDW.
We're trialing a new platform to provide local insights into our visitor economy. It's called 'LOCALIS' and it combines mobility, accommodation and flight data in the same platform.
The result is that we can access data is one place where we can answer all of our key questions about who is travelling to our region, where they are coming from and what they are doing while they are here.
By using a combination of 1st, 2nd and 3rd party data, Localis is able to reveal incredibly deep and granular insights into your target audience, your destination, and your competitors quickly and cost effectively.
Watch this space as we'll be reaching out to all accommodation businesses to seek additional data inputs for even clearer insights and forward booking trends.
TRA's National Visitor Survey results provide statistics on how Australian residents travel within Australia. You can find national, state and territory results for the:
You can also:
Highlights - year ending June 2020
Acknowledgement of Country
Glen Innes Highlands acknowledges and pays respect to the Ngarabul people as the traditional custodians of this land, their elders past, present and emerging, and to Torres Strait Islander people and all First Nations people.
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